Progressive Insurance Adventure Awaits

Raising Brand Awareness Among Sports Vehicle Enthusiasts

Can an insurance company publish a magazine that consumers would actually be excited to read? Progressive Insurance has built one of the most successful and innovative marketing departments in the country. So the challenge of publishing a magazine for sports vehicle enthusiasts was an adventure worth exploring.

As the title sponsor of several dozen motorcycle, outdoor, and boating events with hundreds of thousands of consumers in attendance each year, Progressive saw an incredible opportunity to raise brand awareness while also entertaining and educating their target audience at the same time.

Challenge:

  • Raise brand awareness through publishing an innovative magazine.
  • Reach hundreds of thousands of consumers without breaking the bank.
  • Determine the best method of distributing the magazine.

Our Solution

Ten10 Design partners with the publisher of Progressive’s Adventure Awaits magazine to create exciting content and layout design. Progressive also utilizes Ten10’s warehousing and fulfillment capabilities to execute distribution of the magazine to recipients across the country.

Ten10 has the ability to help with every aspect of your marketing, from ideation and design to execution and fulfillment. Reach out to tell us more about your project needs.

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